It all started last September at the Rehacare trade fair in Düsseldorf.
We were there only as visitors – no stand, just looking to map new trends. And it was while walking the exhibition floor that we were caught by a representative of traditional Chinese medicine from Shanghai. One word led to another, we exchanged emails… and less than six months after that first meeting we met again, this time in Prague.
Even back then she was very taken with our X Rover – above all by what it makes possible for patients: freedom to move, time outdoors, and the chance to live actively despite a health limitation. Our partner from Australia recently underlined the same point — there aren't many similarly unique devices on the market.
Last Friday a delegation from Shanghai visited us in a sunny Prague, as part of their European tour. We talked about traditional Chinese medicine, rehabilitation, and how the medical equipment market in China is changing.
Although China is still often seen as the “factory of the world”, the reality is shifting: there is a growing emphasis on quality of life. People are starting to look for high-quality aids, not just cheap solutions.
That's precisely why we're glad this meeting could be a first step towards the X Rover one day finding its way to the Chinese market. They don't know us there yet – and understandably so. We're only planning to enter the market. But this visit showed that our product could also resonate with patients and specialists there.
This is the beginning. And the first steps make us genuinely happy.
A closing invitation
This year we're planning to be at the Rehacare fair in Düsseldorf again – but this time as exhibitors. We want to showcase not only the X Rover, but also the new trends and innovations we're preparing for the years ahead.
We'd love it if you stopped by our stand. Looking forward to meeting you!